Privacy Policy — Canada

Effective date: 22 July 2026 Last updated: 22 July 2026

1. Introduction

Spark to a Flame Consulting LLP, operating under the SeminarPartner brand, respects your privacy and is committed to handling personal information responsibly, transparently and securely.

This Privacy Policy explains what personal information we collect, why we collect it, how we use and disclose it, how long we retain it, how we protect it and how you may exercise your privacy rights.

This Policy applies to seminarpartner.com, associated landing pages, contact forms, digital products, coaching, workshops, consulting, events, newsletters and AI-supported services.

2. Organization responsible

Spark to a Flame Consulting LLP SeminarPartner 1103–11871 Horseshoe Way Richmond, British Columbia V7A 5H5 Canada

Business Number: 709595169 Registration Number: LL01528 Email: info@seminarpartner.com

3. Privacy Officer

Privacy Officer: Marcel Szenessy

Email: info@seminarpartner.com Subject line: Privacy Request

4. Applicable Canadian privacy laws

Because the organization is based in British Columbia, the British Columbia Personal Information Protection Act may apply to its collection, use and disclosure of personal information.

The federal Personal Information Protection and Electronic Documents Act may apply to commercial activities, including certain interprovincial and international handling of personal information.

Where another mandatory privacy law applies to a particular individual or transaction, this Policy will be interpreted consistently with that law.

5. Meaning of personal information

Personal information is information about an identifiable individual.

Depending on your interaction with us, this may include:

• name;
• email address;
• telephone number;
• postal or billing address;
• employer, role and organizational affiliation;
• booking and appointment information;
• messages and correspondence;
• coaching goals and information voluntarily shared;
• assessment, survey or questionnaire responses;
• purchase and transaction information;
• newsletter preferences;
• account and login information;
• IP address;
• browser, device and operating-system information;
• website usage and cookie identifiers;
• audio, video, chat or transcript content where knowingly provided; and
• other information necessary to provide an agreed service.

We seek to collect only information that is reasonably necessary and appropriate for the identified purpose.

6. How we collect information

6.1 Directly from you

We collect information when you:

• contact us;
• submit a form;
• book a consultation;
• register for a workshop or program;
• purchase a service or digital product;
• subscribe to communications;
• complete an assessment;
• participate in coaching;
• use an AI-supported service;
• create an account; or
• communicate through social media or another channel.

6.2 Automatically

When you visit the website, technical information may be collected through server logs, cookies and similar technologies, including:

• IP address;
• date and time;
• requested page or file;
• referrer;
• browser and device type;
• operating system;
• approximate location;
• interaction data; and
• error or security information.

6.3 From organizations and partners

Where an employer, university, conference organizer, consulting partner or another organization arranges a program, we may receive:

• participant name;
• business contact information;
• role;
• registration details;
• organizational affiliation; and
• administrative information required for delivery.

7. Purposes

We may use personal information to:

• respond to enquiries;
• prepare proposals;
• provide coaching, training, consulting and speaking services;
• administer appointments and programs;
• deliver digital products and course access;
• process payments;
• manage participant and customer relationships;
• communicate about bookings and purchases;
• send commercial electronic messages where permitted;
• maintain service, accounting and tax records;
• obtain feedback;
• improve services and website performance;
• protect security and prevent misuse;
• comply with law;
• establish, exercise or defend legal claims; and
• develop new services in an appropriate and transparent manner.

8. Consent and lawful handling

We obtain consent where required. Consent may be express or implied depending on the sensitivity of the information, the context and reasonable expectations.

You may withdraw consent, subject to legal or contractual restrictions and reasonable notice. Withdrawal may prevent us from continuing to provide a service.

We may collect, use or disclose information without consent only where permitted or required by applicable law.

9. Coaching information and confidentiality

Information shared in coaching may be sensitive and confidential.

We use it only to deliver the agreed service, maintain appropriate professional and administrative records, comply with law and protect legitimate legal or safety interests.

Where an employer or sponsor pays for coaching, we may provide agreed administrative information such as attendance or completion. We do not provide the detailed substance of coaching conversations unless:

• the Participant has agreed;
• the reporting arrangement was clearly agreed in advance;
• disclosure is legally required; or
• disclosure is reasonably necessary in response to an immediate and serious safety risk.

Coaching is not psychotherapy, medical treatment or crisis intervention.

10. Website hosting

The website is hosted by:

ALL-INKL.COM – Neue Medien Münnich Hauptstraße 68 02742 Friedersdorf Germany

The hosting provider may process server-log information such as IP address, requested resource, date and time, browser, operating system, referrer, transferred data and status information.

This processing supports website delivery, stability, troubleshooting, security and abuse prevention.

Website hosting takes place in Germany. The provider acts as a service provider processing information on our behalf under contractual data-protection terms.

Server logs are retained only as long as reasonably necessary for administration and security, unless longer retention is required for an incident or by law.

11. Contact forms and email

When you contact us, we process the information you provide to respond, prepare a proposal, arrange or provide services, maintain correspondence and protect legal interests.

Do not send unnecessary highly sensitive information by ordinary email or an unencrypted form.

12. Newsletter and commercial electronic messages

Our newsletter is sent using Brevo, an email marketing platform operated by Brevo SAS, France. Newsletter data is stored on servers within the European Union.

When you subscribe, Brevo processes your email address, any name you provide, the date and time of your sign-up, your IP address, your confirmation status and your unsubscribe status. Brevo may also record whether messages are opened and which links are clicked, so that we can see whether our messages are useful.

Sign-up uses double opt-in: you receive a confirmation email and are only added to the list once you confirm.

We may send newsletters, articles, invitations, resources and service information where we have consent or another lawful basis.

Commercial electronic messages will identify the sender, provide contact information and include a functional unsubscribe mechanism as required by Canada’s Anti-Spam Legislation where applicable.

You may unsubscribe using the link in the message or by emailing info@seminarpartner.com.

We keep subscription and consent records for as long as you remain subscribed and, afterwards, only as long as needed to prove that consent was validly given and to honor your unsubscribe request.

13. Appointment booking

Coaching appointments are booked through TidyCal, a scheduling service operated by Sumo Group Inc. (AppSumo), United States.

When you open the booking calendar, TidyCal may process your name, email address, the appointment selected, your time zone, any information you enter in the booking form, your IP address and technical device information.

The booking calendar is not loaded until you actively request it. Until you do, no data is transmitted to TidyCal.

Because TidyCal is operated from the United States, booking data is transferred outside Canada and outside the European Economic Area. We rely on the transfer mechanisms described in section 23 and on the provider's own contractual commitments.

We do not take appointments by ordinary email.

14. Payments

Payments may be processed by the applicable Stripe entity.

Stripe may process:

• name and contact information;
• billing details;
• payment-card or bank information;
• amount, currency and payment status;
• IP address and device information;
• fraud-prevention data; and
• information required by financial and regulatory obligations.

SeminarPartner generally does not receive or store full payment-card numbers.

Stripe processes certain information under its own legal responsibility and privacy notice. Information may be processed outside your country.

15. YouTube

The website may embed or link to YouTube content provided by Google.

When a YouTube video or external link is loaded, Google may process IP address, device and browser data, the page visited, video interactions, cookie identifiers and Google-account information where the user is signed in.

Embedded video content is not loaded until you choose to load it. Until then, no data is sent to Google or YouTube.

16. Analytics

We do not currently use a web analytics service. No analytics cookies or identifiers are set, and no usage statistics are collected beyond the server-log information described in section 10.

If we introduce an analytics service in future, this Policy will be updated before it is activated.

17. Cookies and consent platform

We do not use a third-party cookie consent platform. The consent interface is part of this website. Your choice is stored locally in your own browser, and no consent management data is transmitted to any external company.

The website may use:

• essential cookies for operation, security, forms and preferences;
• analytics cookies;
• external-media cookies;
• marketing cookies; and
• comparable local-storage technologies.

Non-essential technologies are not activated before you make a choice. Rejecting optional technologies takes exactly as many clicks as accepting them, and no optional category is preselected.

You can change or withdraw your choice at any time through the "Cookie settings" link in the footer of every page.

18. Contact and customer records

We maintain business-contact and customer information such as contact details, employer, role, enquiries, proposals, agreements, correspondence and lawful follow-up notes.

We do not operate a separate customer-relationship management system. Contact records are held in Brevo — the same platform described in section 12, with data stored on servers within the European Union — and in ordinary business systems such as email and accounting records.

19. Book links and affiliate links

We do not sell books, digital products or courses on this website. We do not operate a shop, a checkout or a course platform, and we do not process any purchase ourselves.

Books are sold by external retailers, including Amazon. Some of these links are affiliate links: if you buy through them we may receive a commission, at no additional cost to you. As an Amazon Associate we earn from qualifying purchases.

Clicking such a link takes you to the retailer's own website. From that point the retailer processes your data under its own privacy notice and may set cookies or similar identifiers in order to attribute the referral. Simply viewing a page on this website transmits nothing to those retailers.

The SalaryYouDeserve course is sold on its own website, salaryyoudeserve.com, which carries its own legal notices and privacy policy.

20. Video conferencing

Online coaching and workshops are delivered through Zoom, Microsoft Teams or Google Meet, depending on the engagement. For corporate clients we often use the platform provided by the client, in which case the client is responsible for that platform and its own privacy notice applies.

Depending on the platform, the following may be processed: name and contact information, meeting metadata, IP address and device information, audio and video data, chat messages and, where agreed, recordings.

All three named providers are based in the United States, so this involves a transfer outside Canada and outside the European Economic Area. See section 23 on international processing.

Sessions are not recorded without prior notice and an appropriate legal basis or consent.

21. Artificial intelligence

We may use AI tools internally to help us draft, translate, research and summarize our own content. These internal uses are designed to minimize or avoid personal data, and they do not process information you submit through this website.

We do not currently operate a public AI chatbot or AI coach. If we introduce one, this Policy will be updated before it goes live to describe the provider, the data sent, how long it is kept, and your controls.

22. Service providers and disclosure

We may disclose limited information to providers supporting:

• hosting;
• cloud and email;
• payment;
• booking;
• video conferencing;
• newsletters;
• analytics;
• cybersecurity;
• accounting and professional advice; and
• AI-supported services.

Providers may process information only for appropriate service-related purposes, subject to applicable contractual and legal obligations.

We may also disclose information:

• with consent;
• where required by law or legal process;
• to protect rights, safety or property;
• to investigate fraud or security incidents; or
• in connection with a lawful business transaction.

We do not sell personal information.

23. International processing

The organization is registered in Canada and conducts international business.

Information may be:

• hosted in Germany;
• administered in Canada;
• accessed or processed by authorized personnel working from Paraguay;
• processed by providers in Canada, the United States, the European Economic Area, the United Kingdom or other disclosed jurisdictions.

Information processed in another jurisdiction may be subject to that jurisdiction’s laws and lawful access by courts, regulators or public authorities.

Access from Paraguay does not necessarily mean permanent storage in Paraguay.

24. Retention

We retain information only as long as reasonably necessary for the identified purpose, service delivery, legal claims, accounting, tax, security and legal obligations.

Retention depends on the category and sensitivity of information.

When no longer required, information is deleted, anonymized or securely disposed of, subject to legal and technical limitations.

25. Security

We use reasonable administrative, technical and physical safeguards appropriate to the sensitivity of the information, which may include:

• access restrictions;
• strong passwords and multifactor authentication;
• encrypted transmission;
• secure cloud services;
• software updates;
• backups;
• confidentiality duties;
• provider review; and
• incident-response procedures.

No electronic system is completely secure.

26. Privacy incidents

We investigate suspected privacy and security incidents and take reasonable corrective measures.

Where PIPEDA applies, we will report breaches creating a real risk of significant harm and notify affected individuals as required.

Where British Columbia PIPA applies, we will take appropriate response measures and consider notification in accordance with applicable law and regulatory guidance.

27. Access and correction rights

Subject to applicable law, you may request:

• confirmation that we hold information about you;
• access to that information;
• an account of its use or disclosure;
• correction of inaccurate information;
• withdrawal of consent;
• deletion where appropriate;
• information about our privacy practices; and
• review of a concern.

We may verify your identity and may withhold information only where legally permitted or required.

Contact:

Privacy Officer — Marcel Szenessy info@seminarpartner.com Subject: Privacy Request

28. Complaints

Please raise concerns first with our Privacy Officer.

Depending on the law that applies, you may also contact:

• the Office of the Information and Privacy Commissioner for British Columbia; or
• the Office of the Privacy Commissioner of Canada.

29. Children

The website and general professional-development services are intended primarily for adults and organizations.

We do not knowingly collect personal information directly from children without appropriate authorization.

30. Third-party websites

Third-party websites and services have their own privacy practices. We are not responsible for them.

31. Changes

We may update this Policy when services, providers or legal obligations change.

The current version will be posted with its effective date. Material changes may be communicated by additional notice.